Funding
Partnerships

A funding partnership is a co-counsel arrangement between your firm and a funder through the funder's own law firm. The funder finances your marketing and case acquisition, you sign and work the cases together, and fees are typically split 50/50. No interest, no debt, no repayment schedule. This is a growth structure, not a loan.

Key Benefits
$
Typically 50/50 fee split
Marketing fully funded
No interest, no debt
Built to scale case acquisition
The funder finances the marketing. You split the fees.
Key Features

How Funding Partnerships Work

The funder co-counsels with your firm through their funder-owned law firm, finances your case acquisition, and shares the fees. Usually 50/50.

Co-Counsel Structure
Your firm enters a co-counsel arrangement with the funder through their funder-owned law firm. Both firms are on the cases together, which is what makes the fee split ethically compliant and structurally clean.
Typically a 50/50 Fee Split
The standard economics: the funder finances the case acquisition, you work the cases, and fees are split 50/50 at resolution. You know your exact economics from day one. No interest clock, no compounding cost.
Marketing Capital Only
This structure exists for one purpose: funding your marketing and case acquisition. Ad spend, intake, sign-up campaigns. It's not working capital, not case costs, not operations. It's fuel for docket growth.
No Debt on Your Books
Because this is a fee-sharing partnership rather than a loan, nothing hits your balance sheet as debt. No monthly payments, no personal guarantees, no repayment obligation if cases don't resolve.
Shared Risk, Shared Upside
The funder only gets paid when cases settle. If a campaign underperforms, they absorb the acquisition loss alongside you. Their incentives are fully aligned with signing good cases and resolving them well.
Built to Scale
Once the partnership is working, funders are incentivized to keep deploying. A campaign that signs profitable cases at a known cost per acquisition can be scaled aggressively, with the funder financing every dollar of growth.
Full Transparency

Pros & Cons

An honest look at both sides. So you can make the best decision for your firm.

Marketing Fully Funded
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The funder finances your entire case acquisition budget. You can run campaigns at a scale your firm's own cash flow could never support, without borrowing a dollar.

No Interest, No Repayment Schedule
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Your cost is a share of fees, agreed upfront, typically 50/50. Long case timelines don't increase what you owe. There's no compounding interest and no monthly payment pressure.

Known Economics From Day One
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You know exactly what the deal is before you sign a single case: the funder finances acquisition, you split the fees. Simple to model, simple to plan around.

Aligned Incentives
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The funder only makes money when cases settle. They want the same thing you do: quality cases, efficient acquisition, strong settlements. That alignment shows up in how they support the partnership.

Scale Without Balance Sheet Risk
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Grow your docket aggressively without adding debt, draining reserves, or personally guaranteeing anything. If the campaign doesn't work, the acquisition loss is shared, not yours alone.

Access to Funder Infrastructure
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Many funders bring more than capital: marketing expertise, intake infrastructure, and data from campaigns across many firms. You benefit from what they've learned deploying at scale.

The pros and cons above are illustrative and not exhaustive. Every funding structure carries firm-specific legal, tax, and financial considerations. Always consult your CPA and an attorney before entering into any funding arrangement.

Deep Dive

How Funding Partnerships Work

A funding partnership is a fundamentally different growth structure. Instead of borrowing money to fund your marketing, your firm co-counsels with a funder through the funder's own law firm. The funder finances your case acquisition, marketing spend, intake, sign-up campaigns, and in exchange the two firms share fees on the resulting cases, typically 50/50. There's no interest, no debt, and no repayment if cases don't resolve. This structure is built for one thing: scaling case acquisition. And that's exactly why the qualification bar is high. Funders back proven operators, not experiments. To qualify, your firm needs strong historicals of settling cases, consistent settlement averages in terms of time, and a deep command of your marketing metrics. You should know your cost per acquisition down to the dollar, because that number is what the funder is underwriting. When a firm can show that a dollar of marketing reliably becomes a signed case that settles on a predictable timeline, funders will finance that machine at serious scale.

Key Considerations

What to Know Before You Apply

Do You Actually Qualify?

This structure is for firms with strong settlement historicals, consistent settlement timelines, and precise command of their marketing metrics. If you don't know your cost per acquisition, you're not ready for this product yet. We can help you get there.

50/50 vs. Cost of Debt

Half your fees is a real price. For firms with access to reasonably priced debt and the cash flow to service it, borrowing for marketing may cost less. Model both structures against your actual settlement values before choosing.

Control and Case Management

Ensure the agreement preserves your firm's complete control over litigation strategy and settlement decisions. The funder finances acquisition and shares fees. They don't practice your cases for you.

Limited Provider Pool

Only a subset of funders run this model, and each has their own vertical preferences and deal sizes. Working with a matchmaker who knows which funders do these deals, and on what terms, matters more here than anywhere else.

The Tortlink Advantage

Why Choose Tortlink for Partnerships?

Tortlink knows which funders in our network run true co-counsel funding partnerships, what verticals they back, and what they need to see before they commit. We help you package the exact evidence funders underwrite: your settlement historicals, your resolution timelines, and your cost per acquisition. And we make sure the economics and the compliance structure are right before anything gets signed.

Take the next step

Answer a few questions. We handle the rest.

Two minutes of intake. A consultation call. A full capital matchmaking process. No upfront cost.

See if you qualify